Systech to host Uniquity Europe global brand protection conference

Systech International, a global leader in brand protection technologies, will bring together global brand managers, supply chain and anti-counterfeiting experts, analysts and media on April 6-7, 2016 at the Amsterdam Marriott Hotel, for the second in a series of global conferences on serialization, global brand protection and consumer safety titled: Uniquity Europe, 2016.

The conference comes at a critical time. European governments will begin enacting complex regulations that will put substantial pressure on manufacturers.  In fact, serialization regulatory deadlines have either passed or are approaching in four of the top five pharmaceutical markets in the world with more being established each year. 

This coincides with a surge of global counterfeiting that is costing companies worldwide US$100+billion and threatening consumer safety like never before. With the rapid transformation of the global supply chain, the world requires trust, security and efficiency more than ever.  Today’s brands are thinking long-term strategies beyond machinery and existing processes to safeguard their brands and engage with consumers.

“Uniquity Europe is the platform enabling our industry to collaborate in developing future-proof technologies that bridge the gap between packaging equipment, serialization, authentication and consumer engagement to create a trusted supply chain,” notes Systech CEO Bob DeJean.

“Without doubt, global manufacturing is being forced to reinvent itself.  Product portfolios are much more complex and new markets and consumers are coming online faster than ever before. As a result, governments across the globe are implementing a challenging new regulatory environment,” said Manfred Voglmaier, senior director, Europe, Systech International.

This two-day conference will provide the latest insights, resources, tools and networking opportunities for customers, industry leaders and equipment manufacturers. The program includes speakers, presentations, panel discussions and workshops on best practices and strategies, as well as hand-on training and demonstrations.

To date, speakers include Andrew Stevens, research director on the Core Supply Chain team for Gartner; Dirk Rogers, a consultant who has published over 300 essays on supply chain, track and trace technology, standards and regulatory compliance topics, and Mark Davison, the author of “Pharmaceutical Anti-Counterfeiting” and principal consultant and CEO of Blue Sphere Health Inc., a healthcare consultancy located in Philadelphia, PA and Cambridge, UK.

Systech is the global leader in serialization, track-and-trace, authentication and engagement.  In addition to big pharma, leading players in crop sciences, animal health, contract packaging and the food and beverage industries use the company’s technologies.

Register for UNIQUITY Europe at http://systechone.com/uniquity2016eu/.

Expect to meet sponsors and media partners from last year’s conference such as Ultimate Solutions Corp., Sharp Packaging Solutions, Vantage Consulting Group, Omega Design, VideoJet, and Mettler Toledo, Pharmaceutical Processing and Pharmaceutical Commerce magazines.